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  • YOUR PRIVACY MATTERS

Privacy Policy

Your privacy is important to us. Learn how we collect, use, protect, and safeguard your personal information when you use our website and services.

At LifeTend, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, protect, and share information when you visit our website, create an account, place an order, or contact us.

 

This website is operated by Dynavation LLC, doing business as LifeXtend.

Information We Collect

Personal Information

When you create an account, place an order, or contact our support team, we may collect information such as:
  • Full name
  • Email address
  • Phone number
  • Billing address
  • Shipping address
  • Account information
  • Information you provide when contacting us

Business Information

Where applicable, we may request additional information needed to verify an account or process an order, including:
  • Company or organization name
  • Business address
  • Business registration or license information
  • Tax or business identification details
  • Additional information submitted during account verification

Payment Information

Payments are processed through trusted third-party payment providers. LifeTend does not store complete payment card details or other sensitive financial information on our servers.

Website Usage Information

When you visit our website, we may automatically collect certain technical information, including:
  • IP address
  • Browser type and version
  • Device information
  • Pages visited
  • Date and time of access
  • Referring website or traffic source

How We Use Your Information

We may use the information we collect to:

  • Create, verify, and manage customer accounts
  • Process and fulfill orders
  • Provide customer service and technical support
  • Communicate with you regarding orders, account activity, and service updates
  • Improve our website, products, and user experience
  • Send promotional communications when you have chosen to receive them
  • Maintain website security and prevent unauthorized activity
  • Comply with applicable legal and regulatory requirements

Data Security

LifeTend takes reasonable administrative, technical, and organizational measures to protect personal information from unauthorized access, disclosure, alteration, or destruction. While we take appropriate steps to protect your information, no method of internet transmission or electronic storage can be guaranteed to be completely secure.

Sharing Your Information

LifeTend does not sell, rent, or trade your personal information.

We may share limited information with trusted service providers when necessary to operate our website and provide services, including providers involved in:
  • Processing payments
  • Shipping and order fulfillment
  • Website hosting and maintenance
  • Customer support
  • Account verification
  • Website analytics and security
  • Complying with legal obligations or lawful requests from authorities
These service providers are expected to handle information appropriately and only for the purposes for which it is provided.

Cookies

LifeTend may use cookies and similar technologies to improve your browsing experience, remember preferences, analyze website performance, and understand how visitors use our website. Most web browsers allow you to control or disable cookies through your browser settings. Disabling cookies may affect certain website features and functionality.

Your Privacy Rights

Depending on your location and applicable privacy laws, you may have the right to:
  • Access the personal information we hold about you
  • Request correction of inaccurate or incomplete information
  • Update your account information
  • Request deletion of your personal information where permitted by law
  • Object to or restrict certain uses of your information
  • Withdraw consent where processing is based on consent
To exercise any applicable privacy rights, please contact us using the information provided below.

Changes to This Privacy Policy

LifeTend may update this Privacy Policy from time to time to reflect changes in our business practices, website functionality, legal requirements, or privacy practices.

Any updates will be posted on this page with a revised Last Updated date. We encourage you to review this Privacy Policy periodically.

Contact Us

If you have any questions about this Privacy Policy or how LifeTend handles your personal information, please contact our support team through the Contact Us page or using the contact information provided on our website.